With a heavy heart, I present the fourth installment of Not Fresh.  As you should already know fresh is not hate.  Fresh does not ridicule, it corrects.  And most importantly it's not fresh to stop another man's shine.  As you can see in the picture above this weeks inductee into the Not Fresh fraternity is non other than Lebron James himself.  See while I am a ride or die Lebron fan, i can't let some of his recent behavior go unnoticed.  I turned a blind eye to when you walked off the court and didn't give the Magic their just due.  I figured maybe the emotion of the game was a bit much for you.  I even let the no show at the press conference slide.  I even chuckled a bit when you showed up on vacation in the Check My Stats and LBJ|MVP shirts.  While the shirts were bush league, I figured you had a great season, and again you deserved a pass.  But what you've been in the news for recently will not earn you a pass.  You pulled a spoiled brat move.  You took your ball, kicked everybody out of the yard, and went home after Xavier sophomore Jordan Crawford gave you the business.  Urban legend has it that the young boy caught you sleeping, went base line, and made you taste his shorts. Leroy Sharpstein style.  The pick up game was being taped, and after you noticed the cameras, you had Nike officials quickly confiscate the evidence.  Now that's truly not fresh.  Let me tell you something young man, all the great ones have gotten dunked on.  Kobe, Jordan, Magic, Shaq, Russell, Chamberlin.  You get my drift?  It's part of the game.  I know you've got a brand to protect.  Really i do.  We at RxFresh are trying to build one, so we respect your hustle.  But eliminating the human factor from the image you're trying to maintain is unacceptable.  Are you trying to tell me that if Kevin Garnett catches you napping you're going to petition David Stern to have the tapes destroyed.  Didn't think so.  I didn't hear about Damon Jones crying to the press like a b*tch when you owned him a few years back.  All I'm saying is get over yourself.  Any great "King" can hold there head high even in defeat.  Again Not Fresh was created out of love.  You still can redeem yourself.  The new season will be here before we know it.  Win a championship, and the MVP award with some class and we might be able to push this to the back.  Maybe.  Just know you've been warned, please don't end up here again.

P.S.  Jordan Crawford not only are you from Detroit, but you've earned yourself a little bit of well deserved fame.  I bet you got more poon thrown at you in the last week than you know what to do with.  Keep up the good work.  Work on your hops, and your jumper.  A Media Training class wouldn't hurt either. We'll be watching for you this fall.